Work highlights
Work highlights
Bonbon e-com
Bonbon e-com
Redefining used car market with an innovative, home delivery e‑commerce platform and a touch of luxury
Redefining used car market with an innovative, home delivery e‑commerce platform and a touch of luxury
12Months
12Months
From concept to launch
From concept to launch
Tech
Tech
Realtime car valuation
Realtime car valuation
UX/UI
UX/UI
Full digital car sell & buy
Full digital car sell & buy
What I actually did:
What I did:
Strategy
Strategy
Analyzed the category to define a winning brand and UX strategy.
Analyzed the category to define a winning brand and UX strategy.
Analyzed the category to define a winning brand and UX strategy.
From pitch to mock up
From pitch to mock up
Built the pitch deck, directed the MVP, and executed full branding process.
Built the pitch deck, directed the MVP, and executed full branding process.
Built the pitch deck, directed the MVP, and executed full branding process.
Product & UX
Product & UX
Created a full architecture and user experience for all key use cases.
Created a full architecture and user experience for all key use cases.
Created a full architecture and user experience for all key use cases.
Dev supervision
Dev supervision
Managed dev to fully implement design and intended user interactions.
Managed dev to fully implement design and intended user interactions.
Managed dev to fully implement design and intended user interactions.
Luxury as a strategy of trust
Luxury as a strategy of trust
Created a brand and visual language with touches of luxury designed to make the used car market feel like buying a new car.
Bringing value through technology
Bringing value through technology
Implemented two groundbreaking features: instant price quotes and digital insurance offer integrated into a seamless onboarding process.
From data to sales
From data to sales
Led a user-centric approach integrating search, comparison, and sales seamlessly in one platform.
Watch More?
Watch More?
Watch More?
🔥 4 Case Studies:
🔥 4 Case Studies:
🔥 4 Cases:
🍡 Work Highlights:
🍡 Work Highlights:
🍡 Highlights: